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It's all about "action"
Having a dream without taking action will always remain just ...a dream. Manifesting, visualizing… without action, it fades and becomes nothing. It lingers in a kind of “someday”, a place where everything seems possible, but where nothing truly happens. Taking action and making choices are the real steps toward turning a dream into reality. Of course, the right mindset helps — because it’s that belief that drives you into action. But belief alone is not enough. Belief needs t
Michèle De Coninck
2 days ago3 min read


A Year full of Choices!
Every year tends to begin in much the same way 😅 As if we collectively press a reset button. We tell ourselves we’ll do things differently, live more consciously, take better care of ourselves… and January feels like a fresh start — a moment where everything is still open 🥳 Many people begin this period with “Dry January” , a month without alcohol. Not so much as a sacrifice, but more as an experiment — a way to understand what alcohol does to their body and whether they m
Michèle De Coninck
Mar 174 min read


"Experience"... Marketing?
I grew up in a boarding school. For twelve years, where the rhythm of eating and drinking was actually very simple. In the morning, coffee or tea. In the afternoon, coffee or tea again. And at lunch or dinner… water. ...Flat. ...Straight from the tap 😅 On weekends, I was home, but it didn’t look much different there either. Soft drinks were not served at the table. Either because they weren’t considered necessary, or — if I’m being honest — because they were simply too expen
Michèle De Coninck
Feb 113 min read


Evolving towards making drinks that truly feel right…...
At El Gusto Loco, we no longer start from a technique, a process, or a fixed idea of how a drink should be made.We start from something far less visible, yet ultimately decisive: what happens when someone takes a sip — and, even more so, what happens after that sip. Because a drink can look perfectly balanced on paper, be technically sound in its construction, and still do something that doesn’t sit right — coming in too sharp, lingering too heavily, or forcing the body to
Michèle De Coninck
Jan 33 min read


About growth...
... in our craft, our team and ourselves It seems so self-evident. Everyone wants it, everyone talks about it. But anyone who’s right in the middle of it knows: growth isn’t just numbers, liters, or charts. It’s movement. Exciting, challenging, and sometimes downright uncomfortable. At El Gusto Loco , we see growth happen every single day — quite literally. Clients who once came to us with a small idea are now watching their brands take off. They’re bringing in new distributo
Michèle De Coninck
Oct 29, 20253 min read


Holidays...
During the holidays, the world seems to slow down a little. Emails bounce back with messages like “I’m out of office until...” or “Just returned from vacation, catching up — replies might take a bit longer.” Everyone’s been on holiday, everyone’s “rested”... but are we, really? Can a week (or two, or three) truly offset the stress that builds up throughout the year? Do those weeks off actually prepare us to dive back into the rat race — or do we quietly promise ourselves tha
Michèle De Coninck
Sep 5, 20252 min read


Insight in the Picture - A reflection on Manifestation
On my Mind2feel I once shared a reflection about “manifestation.” I use the technique myself and often see how intentions, over time, become reality. But in our fast-changing sector — from production planning to customer experience — it’s easy to get caught up in the daily operational flow, the challenges, and the environment we’re in. We plan, adjust, and optimize constantly. Yet how often do we consciously pause to ask: what’s the true intention behind what we want to achi
Michèle De Coninck
Jun 26, 20252 min read


Insight in the picture... Movement!
Did you know that movement , in the broadest sense of the word, is the quiet force behind a healthy life? We’re not talking about today’s...
Michèle De Coninck
May 7, 20253 min read


Wat maakt een drankje écht gezond?
De grootste misvattingen ontkracht Overal zie je het... “gezonde keuzes” en schreeuwerige etiketten, wat het voor de consument moeilijk...
Michèle De Coninck
Apr 26, 20253 min read


Van idee tot fles
zo begeleiden wij drankstarters in hun traject Een kijkje achter de schermen van het ontwikkelproces bij jullie: receptontwikkeling, R&D,...
Michèle De Coninck
Apr 15, 20253 min read


Insight in the picture - Gezond eten en drinken
Dit is voor iedereen verschillend en toch hebben we baat bij veel dezelfde ingrediënten die ons lichaam de juiste brandstof geven. Mijn...
Michèle De Coninck
Mar 26, 20255 min read


Hoe we met de juiste mindset aan de (werk)dag kunnen starten als ondernemer
Ook wel eens zo'n dag gehad waar alles zo een beetje tegen zat? Komt er nog bij dat je je fysiek niet al te best voelt en dan loopt het...
Michèle De Coninck
Mar 12, 20253 min read


Natuurlijke Ingredienten
Dat wij voor natuurlijke ingrediënten staan in onze ontwikkelde producten gamma is een feit. De vraag van de consument naar natuurlijke...
Michèle De Coninck
Feb 23, 20251 min read


Insights in the Picture... Community
Dat we allemaal energetisch verbonden zijn met elkaar zal misschien voor velen een brug te ver zijn qua geloof. Toch zit er een waarheid...
Michèle De Coninck
Feb 10, 20254 min read


Tournée mineral
Een gegeven of pure commerce... Wie zal het zeggen? Dry January, Tournée Mineral, Sober October... Gestart vanuit een nobel doel,...
Michèle De Coninck
Jan 27, 20252 min read


Insights in the picture... Wel-"Zijn"
"Balance is not something you find; it’s something you create by focusing your energy on what truly matters." Ons fysiek en mentaal...
Michèle De Coninck
Jan 23, 20252 min read


One Team, One Mission, two projects
Als sidekick van Patrick, maar ook zijn levenspartner, komen er geregeld wat uitdagingen op ons pad. Het is niet de eerste rit, maar de...
Michèle De Coninck
Jan 5, 20253 min read


Een jaar afsluiten,... tijd voor reflectie
Het einde van het jaar is een ideaal moment voor reflectie, waarbij we zowel onze uitdagingen als onze opportuniteiten die we zijn...
Michèle De Coninck
Dec 25, 20242 min read


Machine in the picture
"Secure capping is the final touch in a big process that protects quality — a small step that makes a big difference." We zijn weer een...
Michèle De Coninck
Oct 28, 20242 min read


Werken met smaken
Sip the wonders of the world in every drop, for each flavor is a spell that awakens your senses Smaken zijn, samen met geuren, een van de...
Michèle De Coninck
Oct 2, 20243 min read
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